Although Johann Sebasti­an Bach’s life nev­er took him to Stut­tgart, his music is firmly rooted in the state cap­it­al of Baden-Württem­berg. For industry pro­fes­sion­als, the „Stut­tgart Bach Style“ is now an estab­lished fea­ture. This is largely thanks to the long-stand­ing Inter­na­tion­al Bach Academy Stut­tgart. Since 1981, the music­al her­it­age of Johann Sebasti­an Bach, his con­tem­por­ar­ies, pre­de­cessors, and suc­cessors has been kept alive through events and edu­ca­tion, train­ing, and research. Diverse con­cert formats, innov­at­ive music edu­ca­tion, and digit­al offer­ings such as pod­casts and con­cert streams make the Inter­na­tion­al Bach Academy Stut­tgart one of the most import­ant centres for the pre­ser­va­tion of Bach’s music.

With »VISION.BACH – Under­stand­ing Life with Bach«, the Inter­na­tion­al Bach Academy Stut­tgart has embarked on an ambi­tious can­tata pro­ject. The ori­gin­al sound ensemble of the Gaechinger Cantorey under Hans-Chris­toph Rade­mann per­formed the com­plete first Leipzig can­tata year of Johann Sebasti­an Bach in the 2023/24 sea­son. Exactly 300 years after its cre­ation, the sixty can­tatas were per­formed in 23 con­certs in churches and con­cert halls in the Stut­tgart region as well as at prom­in­ent fest­ivals. Record­ings of the can­tatas were released in a ten-part CD edi­tion from 2023 to 2026 on the Hänssler Clas­sic label. For this pur­pose, Opheli­as Cul­ture PR developed a social media pres­ence for the pro­ject to pro­mote its supra-region­al vis­ib­il­ity. We also sup­port the Inter­na­tion­al Bach Academy Stut­tgart through long-term stra­tegic con­sultancy, clas­sic PR and press rela­tions.